Business Scaling Roundtables

 

Next Roundtable: 3. 18. 26

Register

 

TOPIC: AI/Tools vs People - An Executive Debate on Effectively Scaling Beyond Founder-led Sales

What you can expect when participating in our Roundtables:

Roundtable discussions aimed towards growing long-lasting relationships with other influential leaders across the US

Research-driven thought leadership on people experience design and strategy tailored, tailored towards the workforce of 2022

Best practice collaboration to equip your organization with people-improving factors to succeed this year

executive roundtable Series

3. 18. 26 Roundtable

Overview & Agenda

Join us from 12 - 1 pm ET on Wed Mar 18th for an open conversation and an executive debate with other CEOs and founders on leveraging AI/tools vs hiring people to effectively scale beyond founder-led sales.

We'll keep things fairly informal, but will make sure to cover the following:

Introductions and brief spotlights on two executives with 25+ years of experience in their fields to kick off the conversation: Britt Nichols (multiple successful exits as CEO/CRO) and Mohammed Zakir (pricing and monetization expert).

Roundtable discussion focused on how CEOs and founders decide what to systematize with platforms and process versus what must stay human-led, and how that choice changes as the company scales.

Q&A and best practice collaboration on how to build repeatable execution beyond the founder while protecting speed, quality, and accountability through the transition.

Executive Spotlight

Britt Nichols

B2B Growth Expert
Principal, Acustrategy

Britt is an operating executive who’s led multiple B2B businesses to hit major inflection points and reach successful exits, including 3x ARR growth as a CRO and leadership roles rebuilding go to market engines for value creation. Across 25+ years, they’ve repeatedly stepped into high leverage moments like pricing and packaging resets, operational scaling, and exit preparation, blending a revenue leader’s growth mindset with deep operational discipline. With an early foundation in entertainment, Britt brings a sharp instinct for storytelling and creative problem solving that shows up in how they position markets and align teams. Outside of work, they’re a growth thinker at heart who loves pattern recognition, learning, and sharing insights with other operators and leaders.

Britt Nichols
Executive Spotlight

Mohammed Zakir

Pricing & Monetization Expert
Founder, Acustrategy

Mohammed is a pricing and monetization expert who has spent 25+ years helping companies translate value into revenue, margin, and stronger enterprise valuation, often delivering 10–30% EBITDA uplift through disciplined pricing execution. With experience spanning enterprise, mid-market, and private equity-backed businesses, he’s led pricing transformations across SaaS, manufacturing, distribution, telecom, and consumer sectors, bringing a rare blend of strategic rigor and hands-on implementation.

A former consultant with Simon-Kucher and an MIT Sloan MBA, Mohammed is known for making complex pricing decisions practical, scalable, and repeatable inside organizations. Outside of work, he’s stayed close to mission-driven impact through board-level service, including supporting initiatives focused on economic empowerment and education.

Mohammed Zakir
Executive Host

Steve Caton

CEO & Founder
Altezza

Steve Caton helps small business owners accelerate growth without the cost and risk of adding a full-time sales hire. At Altezza Solutions, he pairs companies with seasoned, field-tested sales professionals who ramp quickly, protect pipeline during onboarding, and align with each client’s culture and brand.

Drawing on deep revenue leadership experience, he focuses on eliminating the hidden costs of sales hiring—training and retraining, turnover, high compensation, and delays—in favor of measurable traction within six months. A champion for entrepreneurs, his mission is to give growing teams the confidence and capacity to scale.

Steve Caton
Executive Host

Drew Epperson

Head of Executive Relations & Partnerships
Altezza

Drew Epperson leads Executive Relations and Partnerships at Altezza. He spends his time helping founders take sales off their plate so they can get back to actually leading their business. With 25+ years in sales leadership, Drew’s passion is working alongside entrepreneurs to simplify growth, build strong partnerships, and create more space for what matters most.

His mission is clear: help entrepreneurs break free from the sales execution trap and scale their companies without the burden of traditional sales overhead. Through customized fractional sales solutions, Drew enables founders to drive revenue growth while restoring their focus on what matters most to them.

Drew Epperson

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Wed Mar 18th from 12 - 1 pm ET

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About us

Who We Are

With decades of sales experience, Altezza’s pros have served over 100 clients, our proven model ensures businesses are effective in achieving their sales goals. We understand the challenge of balancing growth with managing costs and have countles hours working with those in technology, educations, art & design, tax & accounting, finance & banking, non-profit, and more.

OUR EXECUTIVE NETWORK

What We Do

Altezza provides experienced, part-time sales professionals to scale your sales efforts with effectiveness and flexibility. Increase revenue, focus, value, and freedom while avoiding the cost and stress of full-time hires.

OUR EXECUTIVE NETWORK

 

Next Roundtable: 3. 18. 26

Register